A+E Networks Taking New Formats to Mipcom

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by @todotvnews the 07/10/2019
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The international distributor is headed to Cannes with a strong slate of unscripted formats, including Marrying Millions, Generation Dating and Solo Wars.

Heading into Mipcom 2019, A+E Networks International announced a strong slate of unscripted formats as the company expands this arm of its global business. 
 
With format production momentum building across the globe from The Rap Game in the UK to Bride & Prejudice in Australia to Forged in Fire in Latin America A+E is launching three outstanding, compulsively watchable formats for the international marketplace.
 
“We’re extremely confident that global audiences will embrace the three newest formats we’re bringing to Mipcom,” said Ellen Lovejoy, Senior Vice President and Head of Sales in the Americas and Formats. 
 
“They all have massive entertainment value and address the topic of love and relationships, but from entirely different angles. A+E looks forward to furthering our relationships with key broadcasters and producers across the globe while in Cannes, and to hopefully partnering with them both on A+E formats for them to produce in their territories, and on brand new, co-developed formats.”
 
The formats coming to market include:
 
Marrying Millions is a factual-entertainment format in the relationship space, which focuses on a series of firsts in the world of money and newly in love couples – where one half of each couple is extremely wealthy and the other definitively is not. Before these regular people become real-life Cinderellas, they’ll have to plunge into a high-end world of riches in which they are like fish-out-of-water. 
 
Recently renewed for a 16-episode Season 2 on Lifetime in the U.S., the format has also been optioned to Seven Studios UK; marking A+E Network’s first collaboration with the UK production arm of Australia’s Seven Studios following a history of working together with Australia’s Seven Network on Bride & Prejudice and Seven Year Switch.
 
In Generation Dating, a co-development with Virgin Media Television (VMTV), romance gets a serious reboot. In each stand-alone episode two strangers -one older, and one younger- run each other’s’ love lives. They get to know each other, then find each other a suitable date, plan the date from start to finish, and provide a makeover for the big day. Along the way, they just might impart generational wisdom on finding love and believing in yourself in the world of disposable dating. 
 
Whereas most dating formats offer just one pay-off: a date, in Generation Dating there are many levels of entertainment and pay-off for the viewers and participants alike, as two VERY different generations come together and find new ways to look for love.
 
In addition, A+E’s format slate at Mipcom includes Solo Wars, a large-scale, in-studio dating format. It is the first project to come from the company’s recently announced partnership with Korean media group JTBC; part of a strategic objective announced by A+E in 2017 to create and aggregate premium Korean content for representation worldwide. 
 
Already successful on JTBC in Korea, and LeTV in China, Solo Wars is a dating game-show that unfolds between 100 singles, evenly split between male and female, who compete for love and/or a cash prize. A game of strategy; participants must form romantic allegiances to progress to the next round. Each round ends with one, or multiple, eliminations, culminating in one couple proving their love for each other, the prize money, or maybe both. Solo Wars sees participants use psychological tactics as they battle their rivals and appeal to the opposite sex.
 
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