Dancing With the Stars Shimmies to Success in Mexico

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by @todotvnews the 12/09/2017
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With a 23.6% share, the new season premiere of Bailando por un sueño, the local version of the BBC format, on Las estrellas was a ratings' leader on Sunday's prime time.

The premiere of the seventh season of the Mexican adaptation of Dancing With the Stars this Sunday on Las Estrellas, allowed the Televisa network to reach a 23.26% share, according to Nielsen IBOPE Mexico. 
 
Bailando por un sueño thus became the leader of its timeslot, as well as the highest rated show of the day.
 
In addition, the format beat its closest competitor by 105.3%, according to Televisa.
 
Bailando por un sueño is the local adaptation of the BBC format, which has already been adapted in 50 countries around the world, including Argentina, Brazil, Chile, Colombia, Spain and the US, among others.
 
In this seventh edition, the format comes as a reduced version with only 5 Sunday show, with eight dancing couples competing.
 
"This is due to Televisa's programming needs and because now the audience is demanding more variety on television, meaning runs must be shorter, telenovelas are shorter, and it allows for more variety overall," said the show's producer Rubén Galindo to ttvnews.
 
"The mechanics are basically the same as in other editions, but now it will all be more intense," he added.
 
Dancing With the Stars airs Sundays at 8:30pm on Las Estrellas. The list of celebrity contestants features Nora Salinas, Tanya Vazquez, Begoña Narváez, Jolette, Adrian Di Monte, Sergio Goyry, Danilo Carrera and Francisco Gattorno.
 
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