Ildefonso Tbar, new Commercial director, Southern Europe at AMCNI

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by @todotvnews the 12/03/2019
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The executive has been appointed as Commercial director, Marketing and Digital for AMC Networks International Southern Europe, to supervise the areas of marketing, ad sales, digital, on air and creative services.

Ildefonso Tébar has been appointed as Commercial director, Marketing and Digital for AMC Networks International Southern Europe (AMCNISE). 
 
Tébar, who will report to the recently appointed managing director, Manuel Balsera, will be responsible for Marketing, Ad Sales, Digital, On Air and Creative Services.
 
The manager, who has an extensive professional career in marketing and digital, has worked in companies such as ONO, Universal McCann, BBVA or, more recently, Samsung Electronics.
 
Tébar has an outstanding teaching experience, being currently a professor of different master's and postgraduate programs at ESIC-ICEMD and EAE Business School. He has a degree in Advertising and Public Relations from the Complutense University of Madrid, a Master's degree in TV from the UCM and one in Communication Management from CESMA.
 
AMCNISE is one of the largest producers of thematic channels and has 24 brands in Spain, Portugal, France and Italy.
 
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