This Friday, January 12, the new company THR3 Media Group was launched as a content producer aimed at the Hispanic market.
THR3 Media Group was launched by Tomás Darcyl and Ricardo Costianovsky (Diamond Films/Grupo Telefilms), along with Bruce Boren (former director of Televisa Networks and Blim by Grupo Televisa).
According to the announcement, THR3 Media Group will develop high-quality commercial content for the Hispanic market, to air on multiple platforms including theater, TV, SVOD, TVOD and digital platforms.
"Throughout our careers, this management team has collaborated to create, produce and distribute some of the most important and influential content in the region, and we trust in our ability to meet the market’s needs and trends in order to deliver stories of high relevance," said Bruce Boren, CEO of the new company.
"The relationship between quality and originality is essential to satisfy an increasingly informed, critical and demanding audience. THR3 Media Group is adopting an innovative approach to production and distribution in the market and has already begun to generate interest in the different sectors of the entertainment industry," said Tomás Darcyl.
"Tomás and Bruce are an incredible duo, who have designed part of the current entertainment scene in the Spanish-speaking world, and it's a great honor to be part of this team," added Costianovsky.
In this sense, Diamond Films and Grupo Telefilms will be the distribution partners of the contents generated by THR3 Media Group.
As announced, THR3 Media Group will be based in Mexico City, and will have offices in Buenos Aires, Argentina.