Telemundo is determined to gain new ground in the biopic arena, announcing two new shows based on legendary Hispanic figures that have conquered global audiences: Puerto Rican urban music star Nicky Jam and Mexican singer songwriter José José.
The two new titles will join two other original super series from Telemundo with a strong local flavor: Celia
and Hasta que te conocí
, which have not only been major successes for the network, but also kick started the whole musical-biopic genre.
"Our viewers are very interested in stories involving their most beloved icons and stars," said Luis Silberwasser, President of Telemundo, who claimed these new musical biopics “will take viewers behind the curtain of the public eye.”
The first show will be titled El ganador, and stands as a biopic about the life of Puerto Rican music star Nicky Jam, an award-winning singer songwriter who has become a world-class phenomenon. From his humble beginnings in Boston and his struggle on the streets, to his transformation into the king of one of the most popular music genres, El ganador will not only tell Nicky Jam’s story, it will also tell the story of reggaeton.
Throughout his musical career, Nicky Jam has garnered some of the most important awards in the music industry; he has sold out entire arenas, was admired by his colleagues and is currently the face of urban music.
Based on real facts, and starring Nicky Jam himself, the show will be directed by renowned director Jessy Terrero and produced by Endemol Shine Latino together with Boomdog.
The second show will come under the working title Nace un ídolo, as an original production from Telemundo Studios.
Nace un ídolo will focus on José Sosa Ortiz' real life story, better known as José José, “The prince of song”, the Mexican music star loved by thousands around the world.
His story is that of a man on a journey to become an idol –fame and fortune included-, who had to pay a high price for his dreams. The show will highlight the passion and emotion a superstar has for his art, along with the adoration he evokes on his fans. But it will also show the fragility of a man when faced with his addiction and all that comes with it. It’s a story about hope and starting anew, a story about success and about winning back all that was once lost to this man: his family, his voice and his life.
“José José, with whom we have been working closely and wish a speedy recovery, and Nicky Jam, are two very different and extraordinary artists who are a part of the musical history of all Hispanics. They’re stories are stories that really connect with the lives of all Latinos here in the US,” Silberwasser said.