Alejandro Rincón (CEO at Boombog), Laurens Drillich (president, Endemol Shine Latino), Nicky Jam and Luis Silberwasser (president at Telemundo)
El Ganador, a Boomdog and Endemol Shine Latino production, is currently underway and gearing up for is premiere in the US through Telemundo. The show will be directed by Jessy Terrero and executive produced by Juan Diego Medina and Sergio Pizzolante.
Endemol Shine Latino and Mexican production company Boomdog have confirmed their role in producing and distributing the much anticipated series El Ganador, based on the life of renowned Laitin musical phenomenon Nicky Jam.
Such was stated by Laurens Drillich, President at Endemol Shine Latino (Spanish subsidiary of Endemol Shine North America), and Boomdog's CEO Alejandro Rincón.
The show will be make its US debut on Telemundo and will have Nicky Jam himself as the main star.
Multi-awarded director Jessy Terrero will collaborate on the project together with Juan Diego Medina (La Industria Inc.) and Sergio Pizzolante (C&T Mobs), who are joining as executive producers.
The cast selection is currently underway and shooting is scheduled to begin later this year.
"I want people to know my life from the beginning, and hopefully they will see that if I could succeed, then they can do it too," mentioned Nicky Jam. "Perseverance and humility is the recipe for success."
On his end, Endemol Shine Latino's Drillich claimed that "El ganador will showcase every high and every low in the last 10 years of his life, and for Nicky Jam, life was stranger than fiction and his story is a great one for TV."
"His life and success story is truly amazing and inspiring," added Rincón. "It's worth telling even if it didn't feature one of the biggest stars in the music industry. And the fact that Nicky Jam is playing himself is something unprecedented in the history of Latin music."
On his end, Pizzolante defines the biopic as the "most ambitious show in the history of Hispanic media," adding that he's been "waiting and preparing for an opportunity like this for many years; and it's an honor that Nicky Jam, Juan Diego Medina and Jessy Terrero trusted me to bring it to life."
El Ganador will tell the story of the renowned musical sensation Nicky Jam, who became an international phenomenon. From his humble and complicated beginnings in Boston, to his stint on the streets, until his transformation into the king of one of the most popular genres: reggaeton.
Endemol Shine Latino is the company behind major successes like El vato (Universo), MasterChef México (Azteca) and MasterChef Jr. México (Azteca).
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