Under Ánima Kitchent’s digital management and leadership, Clan’s official YouTube channel has surpassed one million subscribers, earning YouTube’s coveted Gold Creator Award.
Independent Spanish animation company Ánima Kitchent renowned for its expertise in creating and managing multiplatform children’s content is pleased to announce a key milestone in its collaboration with Spanish public broadcaster RTVE and its children’s network Clan.
Under Ánima Kitchent’s digital management and leadership, Clan’s official YouTube channel has surpassed one million subscribers, earning YouTube’s coveted Gold Creator Award (also known as the Gold Play Button). This achievement highlights and marks a significant step in Clan’s digital transformation and signals the brand’s growing success [with online audiences].
Extending its reach in the digital space, RTVE has entrusted Ánima Kitchent to lead its digital growth and optimize its Clan’s YouTube strategy. Ánima Kitchent’s in-house team of experts including content analysts and mathematicians have played a key role in this achievement by using analytics and audience insights to monitor, tailor content and improve performance.
This data driven, quality focused approach has ensured the fine-tuning of content to optimize engagement with maximum impact and has been instrumental in reaching YouTube’s subscriber milestone and strengthening Clan’s digital presence amongst young audiences.
Ánima Kitchent continues to offer its proven expertise to third parties as well as broadcasters and content creators worldwide, solidifying its presence as a leading expert in children’s YouTube channel management and as a player in the global children’s digital content space.
Yago Fandiño, Director of Children’s Content at RTVE commented: “RTVE’s goal is to offer quality content to Spanish families wherever they are. The success achieved on YouTube last year encourages us to continue investing in quality content with the best partners”.
Miguel Aldasoro, International Sales and Co-production Director at Ánima Kitchent added: “We’re thrilled to celebrate this milestone alongside Clan RTVE. Reaching one million subscribers is the result of a fantastic partnership and years of close collaboration. It’s been a pleasure growing this channel together and seeing how it connects with young audiences, creating a space where kids and families can enjoy enriching content”.