Since its launch, the group has consolidated an offer with includes premium storytelling, technology, gaming, artificial intelligence, and global intellectual property within a new entertainment ecosystem.

Mas Ros Media celebrates its third anniversary having established itself as one of the fastestgrowing and most internationally ambitious newly launched independent content, formats, and IP companies in the global Spanish-language market.

In just three years, the company has built a multiplatform operation dedicated to the development, production, distribution, and expansion of premium content, combining highimpact storytelling with a strategic vision centered on the convergence of entertainment, technology, and emerging digital audiences.

Among the company’s most significant milestones is, alongside its partners at Reset TV, the completion of the second season of Operación Triunfo for Amazon Prime Video Spain, becoming the first daily-format reality competition – airing Tuesday through Sunday with live Monday galas – to successfully thrive within a streaming platform.

The series achieved record-breaking audience numbers and redefined the potential of real-time entertainment within the digital ecosystem. Additionally, this extraordinary format, distributed worldwide by Mas Ros Media, will soon launch across the platforms and networks of NBCUniversal Telemundo Enterprises in the United States, alongside five additional international territories to be announced in the coming months.

Operación Triunfo now joins a slate of more than twenty original formats and international adaptations currently in various stages of development, production, and global expansion.

As part of its long-term vision, Mas Ros Media has also strategically expanded into the technology sector through investments and partnerships in initiatives related to artificial intelligence, creative automation tools, interactive ecosystems, and companies focused on the future of communication, entertainment, and next-generation digital experiences.

As part of this evolution, the company is actively collaborating with Twitch and YouTube on the development and launch of a new slate of short-form scripted content specifically designed for the next generation of digital consumers. These projects, built around episodes of approximately five minutes, will combine cinematic storytelling, fast-paced narratives, and highly consumable formats tailored for today’s multiplatform ecosystem.

The company also celebrates the launch, alongside FC Barcelona, of Barça Games, the first major global gaming platform powered by a football club, as well as the development and creation of more than twenty vertical series inspired by gaming culture and new multiplatform storytelling formats aimed at emerging generations.

Within international distribution, Mas Ros Media continues to expand globally the successful Colombian series Estado de Fuga, produced by AG Studios and already recognized with multiple awards and accolades for its production quality. The series is currently available across Latin America, the United States, and Canada through Netflix, with additional international platform launches across Europe, Asia, and Africa to be announced soon.

At the same time, the company is participating alongside NBCUniversal Telemundo Enterprises in the production of the fourth season of La Reina del Sur, the iconic franchise inspired by the work of Arturo Pérez-Reverte. Winner of multiple awards and recognitions, including an Emmy Award, the production has recently begun and represents one of the most ambitious, cinematic, and sophisticated Spanish-language television projects currently in production.

Also featured within the company’s original fiction slate is Gallegos -working title- a period drama set between the 1960s and 1970s, filled with intrigue, tension, and unexpected twists. The production, comprised of eight fully written episodes by acclaimed Spanish writers Juan Carlos Cueto and Rocío Martínez Llanos, will be filmed across Spain and Venezuela, showcasing some of the most iconic landscapes and cities from both territories.

Finally, the company is advancing into the final stages of development for Mirkin -working title- an ambitious international series set to film across Argentina, Spain, Dubai, Switzerland, and Miami, with its global platform partner expected to be announced in the coming months.

Headquartered in Barcelona, Spain, and Miami, Mas Ros Media is led by Marcos Santana, Ignacio Barrera, Leslie Zigel, and Ernesto Carrizosa, alongside a multidisciplinary team specialized in entertainment, media, and digital innovation.

La entrada Mas Ros Media Celebrates Three Years Looking Towards the Future se publicó primero en TTV News.

Details of the first co-production under this agreement will be unveiled in the coming months.

Inter Medya, one of Turkey’s foremost distribution companies, announced a ground-breaking co-production agreement with MGE, the distribution company which has the broadcasting rights for Chile, and Mas Ros Media.

This strategic partnership promises to usher in a new era of captivating content for global audiences.

“We are thrilled to be embarking on this exciting co-production venture with MGE. Our shared commitment to high-quality content will undoubtedly result in a slate of exceptional productions,” said Can Okan, Founder and CEO of Inter Medya.

“In MGE we believe in the power of stories to bring global audiences together, and we are excited to continue collaborating with creative talent and strategic partners as Inter Medya and Mas Ros Media to produce unique and meaningful entertainment experiences,” commented Esperanza Garay, CEO of MGE.

“We are excited to work with global production and distribution leaders from Turkey and Latin America to pool resources and know how to produce successful content,” said Ignacio Barrera, President of Distribution and Acquisitions of Mas Ros Media.

Details of the first co-production under this agreement will be unveiled in the coming months, promising an exciting lineup of programs.

La entrada Inter Medya Strikes Co-Production Alliance with MGE and Mas Ros Media se publicó primero en TTV News.

The first global video game platform created by a sports club will begin operating in April 2024 and will offer games, music, tournaments, social interaction, exclusive stores and more.

* By Rodrigo Ros, from Madrid, Spain

From the Barça Immersive Tour, the Temporary Museum of FC Barcelona, and in front of representatives of the press and special guests, Barça Games was presented, a new platform that will be launched in April 2024.

The project is born from a collaboration between FC Barcelona, Mas Ros Media and FiReSports.

The event was headed by Joan Laporta (President of the FC Barcelona), Marcos Santana (Founder of Mas Ros Media) and Rodrigo Figueroa Reyes (Founder & CEO of FiReSports) who anticipated that the platform will position itself as “the largest pool of gamers in the world”.

More details about the platform’s entire offer will be presented in the upcoming months.

During the presentation, the companies revealed that users will be able to carry out different activities within it: from listening to music through Spotify, playing their favorite video games, participate in tournaments, socialize with other people, access the exclusive store to buy Barça Games t-shirts, skins, tickets for concerts or esports tournaments, on-demand content aimed at the gamer audience and even do physical exercise to double your points.

Thanks to these different functionalities, users will accumulate points that will allow them to enter the Virtual Masía, “a mythical and unique place in the world” that trained the most important stars in the history of Futbol Club Barcelona. The Virtual Mesía will now have the objective of training professional and occasional gamers and promoting educational proposals with axes such as streaming, production, management of social networks and broadcasting. Everything in one place.

“The creation of the Barça Games platform responds to the Club’s clear commitment to continue being leaders in the face of new opportunities and promote the construction of the Espai Barça Digital, grouping all the clubs we have around the world in the same digital community and reinforcing also his feeling of belonging to FC Barcelona,” said Joan Laporta.

“The appearance of Broadband completely fragmented entertainment, sports and video games together became the leaders of the sector. Barça Games is the representation of both on a single platform, under one of the most important and relevant sports brands in the entire world such as Futbol Club Barcelona,” explained Marcos Santana.

For Rodrigo Figueroa Reyes “Barça Games will become the dream of the most important brands in the world, because it will allow them to connect with one of the most complex and difficult to reach audiences, through creative, sophisticated and unique formats, hand in hand with the mythical Football Club Barcelona.”

The platform, which is in full development, will be officially launched in 2024, but in the coming months there will be different announcements and activations that will show the scope of this project that unites traditional sports with gaming and esports.

La entrada FC Barcelona Launches New Platform Barça Games se publicó primero en TTV News.

The former Telemundo executive joins the new company led by Marcos Santana.

A few days after its launch, Mas Ros Media, the new production company launched by the former president of Telemundo Global Studios, Marcos Santana, added a new member to its team.

Ignacio Barrera, also a former Telemundo executive, is joining the company as president of Sales and Acquisitions.

The executive comes with decades of experience in the media industry, in addition to Telemundo, in groups such as Telecentro, ProducTVty and Albavision.

Launched last week, the new content production company led by Marcos Santana arrives with a focus on the world of video games and esports, and with a sustainable and 100% self-financing matrix.

Mas Ros Media seeks to become the first Hispanic American media company focused on creating “all kinds of content; most of them oriented to the gaming and esports community.

The intention of the production company is to reconnect with the younger generations through more attractive content, related to the universe of video games and with a great focus on sustainability, another frontline concern for new audiences.

La entrada Mas Ros Media Names Ignacio Barrera President of Sales and Acquisitions se publicó primero en TTV News.

The new startup seeks to produce content with a sustainable approach, 100% self-financing and with a creative hub that it claims has “never been seen before”

Mas Ros Media is the new content producer led by Marcos Santana, created with a focus in the world of gaming and esports, and with a sustainable and 100% self-financing matrix.

“The way in which we have been making productions and contents needs to be reconsidered, a large part of the audience has other interests, their habits are no longer the same, even their way of seeing and doing things is completely new,” says the company in the statement of its presentation. “We live in a world of change, of evolution, and it cannot surprise us that the planet also demands that change from us. Therefore, it is imperative to live with more awareness and commitment.”

Led by a figure of the stature of Santana, Mas Ros Media seeks to become the first Hispanic-American media company focused on creating “all kinds of content, most of it oriented to the gaming and esports community.”

The intention of the production company is to reconnect with the younger generations through more attractive content, related to the universe of video games and with a great focus on sustainability, another frontline concern for new audiences.

“My focus has always been to raise the quality of Hispanic and Latino content,” says Santana. “My commitment now is to do it not only with higher quality, but also responsibly, with a clear purpose and to connect with a young and sensible audience that lives a whole new reality.”

“The entertainment industry is one of the most polluting on the planet,” the company said in the statement. “That is why Mas Ros Media is committed to being the first Hispanic American production company that seeks to create exceptional 100% sustainable content, with the highest Hollywood standards.”

To achieve these goals, Mas Ros Media partnered with Mrs. Greenfilm, one of the most important sustainability consultants for the film industry, their goal is to make every step of the process completely sustainable.

First Class Alliances

In addition to the aforementioned alliance with Mrs. Greenfilm, Mas Ros Media has an important agreement with La Corte, the most important post-production company in Latin America and Spain.

Mas Ros Media was also born with a significant shareholding in FIReSPORTS, the second most important esports company in Latin America, Brazil and the third most important in Spain, with more than 11 million unique users on FIReSPORTS channels on Twitch with original content in English, Spanish and Portuguese, led by its founder and CEO, Rodrigo Figueroa.

In addition, it is also born with important strategic alliances, one of them is Reset TV, integrating the exclusive rights of more than 250 proven formats, including the most successful non-script format in the world: Operación Triunfo. Right now, Toni Cruz and Josep Maria Mainat, the leaders of this company, are working on the development of the first format of a gameshow and a reality show aimed at gamers.

The initiative will also have Mas Ros Creative Hub, an absolutely self-sustaining center for creators of all media disciplines from around the world. Located in the heart of Catalonia, Ros Creative Hub is a 100% sustainable farm that has a rich history dating back to the 17th century and is currently being restored to receive writers, directors, producers and other content creators.

La entrada Marcos Santana Presents Mas Ros Media se publicó primero en TTV News.