The Mexican producer will use Vault AI’s prediction tools to analyze ideas and concepts, and their business opportunities.
Mexican production studio Dopamine announced a new agreement with Vault AI to incorporate analysis techniques oriented to the assessment of ideas and concepts, and of their business opportunities.
Based in Los Angeles, Vault AI uses machine learning to help the entertainment industry predict consumer response to content, identifying what elements will drive them to watch, stream or buy tickets.
Vault AI’s fast and accurate predictive consumer insights platform provides actionable insights at any stage of the content lifecycle. Having analysed over 50,000 titles to match the content’s creative elements with the in-market consumer data from 60+ countries, Vault AI’s platform generates insights from any type of creative stimulus, without needing a single respondent.
“Vault is a valuable tool that delivers content drivers oriented to business forecasts. It is a very modern and different system, that allows us to observe the impact of shifts and approaches regarding the client’s goals. We have been working with their team for a while, and it has been very interesting and fulfilling to pay attention to the results. Besides, we are the only Latin American company in the independent scene using this system”, explains Fidela Navarro.
“Dopamine are on the leading edge of innovation and bringing unique content to global audiences. We are proud to work in close collaboration with Dopamine to help visualize global audiences at any stage of the content’s lifecycle,” said David Stiff, CEO, Vault AI.
Dopamine was created in October 2017 as the audiovisual content studio of Grupo Salinas, focused on the creation, development and production of original content for global platforms, under any type of management, business model, and partnership.