Adapted by ANTV Pictures as Bawang Putih Berkulit Merah, the Indonesian version of the Korean format distributed by GoQuest Media Ventures will premiere on ANTV.
Independent content distributor GoQuest Media Ventures, who recently acquired the format rights to Ruby Ring (95 x 45’) from national public broadcaster Korean Broadcasting System (KBS), is pleased to announced that the Indonesian free to air television network ANTV (owned by Visi Media Asia) has picked this hit Korean drama series for a remake.
The remake entitled, Bawang Putih Berkulit Merah, is produced by Verona Pictures and cinema production house ANTV Pictures, a subsidiary of Visi Media Asia. The show which premiered in January on ANTV with an initial run time of 95 x 40’ is proving to be a success, receiving an extremely good response from Indonesian audiences.
“We have had more than five years of partnership with GoQuest and are glad to collaborate again on this entertaining scripted series. Doing a format adaptation is not easy as we have to do several adjustments to make it work for our audiences. Their vast catalog of stories and the understanding of our requirements helped us find a good and unique story for ANTV. We are really happy with this collaboration and look forward to working on more such projects soon” said Gunawan Goony, Acquisition and Distribution Senior Manager, ANTV.
Jimmy George, Vice President Sales & Acquisitions at GoQuest Media added, “We are extremely excited to have secured our first remake deal with ANTV. This is a big step in the right direction for GoQuest especially as it is in line with our strategy for the year, where we aim to focus our efforts towards scripted formats. This latest pickup shows that Ruby Ring continues to resonate internationally even after its first success in 2013”.