The Mexican Senate approved by decree that streaming platforms operating in Mexico must offer a minimum of 30% of national content.
In a decision similar to the one already adopted by the European Union in 2018, Mexico resolved in recent hours that streaming platforms operating in the country must offer a minimum of 30% of national content.
Thus, platforms such as Netflix, Amazon, HBO or Blim must produce or acquire Mexican content to meet this quota. They will have up to nine months to reach 20% and 18 months to meet 30%.
The decision was approved in the last hours by the Mexican Senate, which amended by decree the Federal Law on Telecommunications and Broadcasting, on digital platforms.
“It proposes that in restricted television services, through internet platforms, at least 30% of national production generated in Mexico is guaranteed,” states the decree.
And as detailed, it will be the Federal Telecommunications Institute (IFT) who oversees compliance with the standard.
The measure aims to protect and boost the local production industry, which will be strengthened by it.