The streaming platform will reach the country in December of this year, with an initial lineup of 24 networks.
Pluto TV, one of the leading free streaming television service globally, today announced it will expand to Brazil in December 2020, with the launch of 24 new curated streaming channels. Pluto TV will be available on all mobile, web and connected TV streaming devices.
“Following the launch of Pluto TV in Latin America earlier this year, the service has quickly attracted millions of viewers in a short period of time and we are incredibly proud of its performance,” said JC Acosta, President of ViacomCBS Networks Americas. “As ViacomCBS Networks International continues to expand its streaming presence globally, the expansion of Pluto TV furthers this mission and enables audiences in Brazil to enjoy premium streaming content entirely for free.”
The channel lineup will include; Pluto TV Cine Sucessos, Pluto TV Cine Comédia, Pluto TV Cine Drama, Pluto TV Cine Terror, Pluto TV Séries, Pluto TV Retrô, MTV Pluto TV, Pluto TV Anime, Pluto TV Investiga, Pluto TV Natureza, Pluto TV Junior, Nick Jr. Club, Pluto TV Kids, and Nick Clássico.
In addition, Pluto TV will offer a robust movie library for Brazilian audiences, including Babel (starring Brad Pitt), Blue Jasmine (starring Cate Blanchett), Underworld (starring Kate Beckinsale), The Big Wedding (starring Diane Keaton and Robert DeNiro), Blue Valentine (starring Ryan Gosling and Michelle Williams), Burnt (starring Bradley Cooper and Sienna Miller), Mud (starring Matthew McConaughey), The Paperboy (starring Nicole Kidman and Matthew McConaughey), Anchorman: The Legend of Ron Burgundy (starring Will Ferrell), Snowpiercer (starring Chris Evans), Transporter 3 (starring Jason Statham) and classic Star Trek movies.
Pluto TV is a unique and safe environment for users and brands, as the platform offers high-quality inventory and premium brand integrations. To date, Pluto TV in Latin America has signed on Liverpool, DirecTV, Movistar, Telecom, Unilever, Rappi, Mondelez and Mercado Libre as advertising partners for the streaming service.
In recent months, Pluto TV announced distribution agreements with Hisense and LG and is in conversations with other smart TV manufacturers, mobile and broadband operators, e-commerce services, and other digital distribution partners in the region.
In Latin America, Pluto TV currently features 46 live and original channels and thousands of on-demand movies in partnership with major TV networks, movie studios, publishers, and digital media companies, from all genres and for all ages. Globally, Pluto TV reaches 33M monthly active users.